Free tool
Google review link generator
Help customers find the right place to leave feedback. Paste a Google Place ID or the review link from your Business Profile to create a copyable review URL. Check the business and location before sharing it on a receipt, website button or follow-up message.
Use your Place ID, a Google URL containing it, or a g.page/r/…/review link.
Need the ID? Open Google’s Place ID Finder and choose your exact business location. This tool does not look up or verify a business.
Your link
Fill in the fields above to build a link.HTML for a website
The HTML appears once your link is ready.Use the plain link in a button’s URL field. Use this snippet in an HTML block.
Your bio is half of your profile. The other half is the page your link opens — make yours with Stick, free.
How to use it
- Copy the review link offered by your Google Business Profile, or use Google’s Place ID Finder to select the exact business location you need.
- Paste that review link or Place ID into the field. A Google URL containing a placeid, place_id or query_place_id parameter can work too; a shortened Maps address does not expose enough information.
- Open the generated result and confirm the business name, address and review destination. For a business with several branches, check the street address as well as the shared brand name.
- Copy the URL for a button or customer message. Expand the HTML option if your site needs an anchor element, and give the button a clear label such as Leave a Google review.
- Keep a record of where you placed the link. Revisit those locations when the business moves, a listing changes or you replace a customer communication template.
Choose the listing before the link
A café with two locations needs the review destination for the location the customer visited. The brand name alone may match more than one result, and a copied map address can point to a search rather than a single place. Start from the specific listing and compare its address with the location named on your receipt or confirmation email. That small check prevents feedback from being attached to the wrong branch.
Google uses Place IDs to identify places in its database. This tool builds the destination from the identifier you provide; it does not search Google or verify ownership of the business. A plausible-looking identifier is not proof that the listing is current. The Open link action is therefore part of preparing a usable result, especially when someone has supplied the identifier in an old spreadsheet or message.
Share a clear invitation to review
Place the invitation where the customer can understand what they are reviewing. A short sentence after a completed appointment, an item on a receipt or a button on a customer support follow-up gives more context than an unexplained URL. Name the business and ask for an honest account of the experience. Keep any separate support contact easy to find so customers can resolve a practical problem too.
Google allows businesses to ask for reviews and provides a way to share a review link. Its guidance prohibits incentives in exchange for reviews. Do not attach a discount, gift or reward to using this button, and do not describe the button as a way to leave only a positive rating. The generator creates a destination; it does not choose the customer’s rating or write their review.
Check the visitor’s route
Use a browser where you can see which business actually opens. A signed-out customer may be asked to sign in before reviewing, and the route can differ between a browser and the Maps app. Test a phone as well as your desktop. If you are preparing printed material, open the exact URL from the final design rather than a nearby draft in your notes.
Keep the plain URL when adding the result to a site builder. Use the HTML variant only where HTML is accepted. The visible button label can mention the action, while the surrounding sentence explains why you are asking. If the listing changes later, generate and test a replacement before updating all the places where customers encounter it. A review link does not repair a removed or inaccessible business listing.
Questions people ask
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